This month in the Checkout, we’re looking into inflation’s continued effect on e-commerce prices, sharing tips for social commerce, and exploring what marketplace sellers need to know about the new INFORM Act. Let’s dive in!

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Taking Stock

E-commerce news from around the web

E-commerce Inflation Easing, But Shoppers Still Shifting Spending Due To Prices

Adobe’s Digital Price Index shows online prices continue to decrease for most categories. However, groceries and some other categories still show double-digit inflation. Despite reduced stress on supply chains, few shoppers feel relief, driving a continued dip in discretionary spending. Read the article to see which prices are down and which prices are up.

Read: Learn How Zentail Clients Manage Pricing

Related: Walmart, Target, and Home Depot’s Quarterly Reports Show Reduced Consumer Spending

Major retailers throughout the country are reporting lower-than-expected profits. A common trend seems to be shoppers spending on needs; not wants. While high-profile sales are countering the stagnation for brands like Bath & Body Works, everyone is feeling the crunch as continued inflation drives up prices for groceries and home essentials.

Take the poll! How does your multi-channel business plan to react in light of changing consumer spending habits?

→ Modify inventory to reflect lower-cost items

→ Focus on pricing and promotions

→ Pull back on spending and tighten our belts

→ Other (Let us know!)

Join the conversation on LinkedIn

The INFORM Act: What You Need to Know

A new law goes into effect June 27: the Integrity, Notification, and Fairness in Online Retail Marketplaces (INFORM) Act. This is an attempt to counter the $54 billion lost in sales yearly due to the sale of fraudulent goods online. Marketplace operators are now responsible for a more stringent vetting process of vendors. What does this mean for you? Learn more here.

Shopify Introduces AI-Generated Product Descriptions

We’re all excited about the potential of AI, but we’re still figuring out what it could do for us. Spotify has one excellent idea: have it write product descriptions. Their new Shopify Magic product saves you time on the mind-numbing work of thorough, SEO-optimized descriptions.

Read: If you’re a multi-channel seller, you need to remember that different marketplaces have different character counts and requirements for their product descriptions. Zentail’s Smart Types helps you stay both compliant and consistent.

‍How Top Sellers Automate Multi-Channel Listings

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Minding the Store

This month’s how-tos and quick tips

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11 Social Commerce Updates for Merchants

With 9 in 10 social media users buying from brands that they follow online, your business can’t afford to ignore the capabilities of social commerce. Learn more about the newest tools that could help drive significant sales for your store.

Overcoming 5 Common Problems for Managing 2-Day Shipping Across Multichannel E-commerce Selling

Shoppers have come to expect 2-day shipping as a matter of course, especially on marketplaces like Amazon. On our blog, we tackle five common challenges that arise when trying to guarantee 2-day shipping using multichannel solutions.

6 Product Photography A/B Tests To Runs

You can guess which product images are the most effective, OR you can run some A/B tests and see for sure what your customers are reacting to. This guide introduces some great ideas to increase conversions.

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What's in Our Cart?

News from Ziggy and the team

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The 2023 Playbook for Growing Sales On and Off of Amazon

Good news: we’ve just released this year’s guide to growing sales, featuring hard-won knowledge from our team and our clients. Learn about both the necessity and the challenges of multi-channel retail, and how you can make it all work to your advantage.

How McCombs Supply Tripled Their Revenue With Multichannel Success

Take a look at Zentail client McCombs Supply., whose brick-and-mortar store ventured into e-commerce sales in 2002 and today attributes 90% of its revenue to e-commerce sales. With Zentail’s help, they’ve expanded to seven different selling channels.

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The Buy Box

Oddities for Entertainment...

‍Awesome Product Mashups, Brought to You By AI

Amazon Prime Memes Illustrating Just How Impatient Your Customers Are

Amazon, Please Explain! Take a Look at the Berenstain Bears Polka-Dot Dress

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